VIDEO ANALYSIS PROJECT GOALS:
This lesson introduces students to the process of media theory, how to examine a music videos. Music videos are used to help a musician or band promote a song or album. Think of a music video as an advertisement for the musician. Inexpensive digital video equipment and YouTube, enables many artists to market their music video for the world to see. Students will analyze the theme, symbols, content and lyrics present in self-chosen music video.
The video part of a music video is what truly sets it apart from a song by itself. The video contains messages that the musician wants to convey to the audience. The music video director has chosen to show a story or lifestyle about the musician that will appeal to the audience. The artist is selling more than just a song... they're selling you a lifestyle, presumably the lifestyle the artist lives him or herself.
Students will analyze a music video of their choice and identify the messages, themes, lyrics and symbols.
Students will become critical listeners and viewers and present their analysis in a PowerPoint presentation with detailed examples and photos from chosen video.
Slide 1: Title Page
Slide 2: Director, Album, Awards, Internet link to music video
Slide 3: Lyrics
Slide 4: Theme/Content
Slide 5: Semiotics/Symbolism
Slide 6: Emotions
Slide 7: Camera Shots & Angles
Slide 8: Target Audience
Slide 9: Your personal feedback/thoughts
Slide 10: Self-Scored Rubric.
The assignment is divided in sessions. You should have ample classroom time to complete the assignment in the time allotted. If you are absent, please check in Google Classroom for any missed assignments.
Create Slide 1, 2, & 3
Basic Shots & Camera Usage
Camera Shots & Angles
Techniques & Themes
What information is commuunicated by wide shot or push in? Emotional tone
Shadow commic or horrific
Inanimate object focus
Presenting a story in cinematic terms visually, tonally, emotionally
what you see, what you hear, and when
Draw deep emotions
Mise en-Scene Elements
In order to analyze film with greater depth, we must know the basics of Mise-en-Scene. Mise-en-Scene is a French word that applies to the various artistic design elements that influence and work within the final product of a film. There are many aspects to look at. :